Fashion Apps for iPhone Growing in Popularity
The iPhone from Apple, Inc. has long been considered a more trendy smart phone choice for the savvy tech user, but it turns out that there are more uses for it than previously thought among some of the users most in touch with today’s hottest trends: fashion fans. While the new apps will not get users dressed or pick the perfect wardrobe out for them, they are becoming quite popular with those who want to keep tabs on all the latest from major designers in the fashion world, fashion magazines and, of course, fashion shops that sell a wide variety of high end, cutting edge apparel. In some cases these personal apps are updated daily, giving users the full scoop on what that designer or shop has to offer most recently. A big entrant to the world of fashion apps was eBay which launched its own app for fashion savvy folks that is expected to do well over one and a half billion dollars in fashion sales this year, building on its 2009 income of $600 million. According to Chris Devore who co-founded a site dedicated to helping customers discover apps for Apple and Android smart phones, the iPhone is leading the way with the largest number and widest variety of fashion apps on the market today.
A quick search of the iTunes store will show more than 550 unique apps for the keyword fashion, ranging from one for Chanel or Dolce & Gabbana to another for GQ or Glamour magazines. Experts say that as iPhone users get more interwoven with current culture, this trend is only likely to grow.
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